Communication – and Beautiful Design – Key to Overcoming Scepticism in the Caribbean

This March, the Caribbean guilder – the new currency for the people of the Caribbean islands of Curaçao and Sint Maarten – went into circulation, a good 15 years after the issuer of its predecessor – the Netherlands Antillean guilder – ceased to exist. A number of factors meant that, ultimately, the Centrale Bank van Curaçao en Sint Maarten (CBCS) was left with little choice but to introduce a new currency. But its introduction was not without its challenges – not least because the people of the two islands were largely indifferent.